Podcasting is much more than recording an episode and clicking publish. Before the first word is spoken and after the recording is complete, there is a long list of items to check off your to-do list. Rather than spend countless hours trying to keep everything in order, perhaps it’s time to hire a Virtual Assistant.
Virtual Assistants have talents ranging from organization and administrative tasks to technical support. Instead of trying to produce, record, and promote your podcast alone, here 5 things every podcaster should outsource to a Virtual Assistant.
5 Things Every Podcaster Should Outsource
1. Organize and Communicate with Guests
While you’re capable and may enjoy communicating with your podcast guests, it may not be the best use of your time. We recommend outsourcing this piece to a Virtual Assistant. Your Virtual Assistant will serve as a liaison between you and your podcast guest, ensuring you both have everything needed for the podcast. Items such as headshots, bio, free giveaway, pre-show questions, and the recording link are necessary for each podcast interview and your VA can make sure each piece had been acquired.
2. Research
Who is the right fit for your podcast? Is there a topic your audience wants to hear you talk about? Wouldn’t it be nice to have someone on your team to research potential podcast guests and topics you’d like to talk about? Hiring a Virtual Assistant to research guests and topics will free up your time to focus on content and preparation for your podcasts.
3. Post Production
The podcast doesn’t stop with you end the recording. There is plenty of work that needs to be done to prepare and promote the podcast. Here are a few ways a Virtual Assistant can support you post-podcast.
- Audio Editing
- Video Editing
- Show Notes
- Transcription
Each task in post-production will not only help you look and sound polished but you can also use show notes and transcription to turn your podcast into a blog post and additional content.
It’s important to note that hiring someone to manage audio editing is an important step that shouldn’t be taken lightly. Don’t hire someone simply because they “say” they have the chops or because they’re “affordable”. Do your homework, listen to samples, and do your due diligence to find the right audio editor. If you’re in the market for someone to manage your audio or video editing and have struggled to find the right person, email us at Priority VA, info@priorityva.com, and we’ll put you in touch with some of our favorites!
4. Content Distribution
An area in which your Virtual Assistant can shine and get more eyes and ears on your podcast is content distribution. Here are a few ways your Virtual Assistant can leverage content distribution:
- Turn the podcast into a blog post
- Create quote cards with nuggets from the podcast
- Share clips of audio on Social Media using Headliner.app
- Post the video to YouTube
- Share the podcast on Social Media
- Write and schedule emails promoting the podcast to your list
5. Follow Up with Guests
Guests on your podcast aren’t there to simply fill air time. They’re on your podcast to provide value in one way or another, so it’s your responsibility to do the same for them and make them feel appreciated. After recording the podcast, your Virtual Assistant can arrange to send a card or thank you gift. Once the podcast has aired, your Virtual Assistant will follow up with the podcast link, promotional images, and swipe copy making it easy for your guest to share with their audience.
Outsourcing these 5 tasks to a Virtual Assistant will make your podcast production run like a well-organized machine and you’ll wonder how you were able to operate without them.
For more ideas on what to outsource to a Virtual Assistant, download our free Entrepreneur’s Guide to Getting Things Done: 50 Tasks to Outsource to a Virtual Assistant and decide what you can outsource to your Virtual Assistant and get some quick wins.
